VWO Alternative for Small Business
VWO (Visual Website Optimizer) is a powerful experimentation platform — but it's built for enterprise teams with enterprise budgets. If you're a startup, freelancer, or small marketing team, you don't need (or want) a $500+/month CRO suite. PageDuel gives you the core A/B testing features you actually use — visual editor, statistical engine, AI variants — at a fraction of the cost, with plans starting at $9/mo.
Feature Comparison: PageDuel vs VWO
| Feature | PageDuel | VWO |
|---|---|---|
| Entry Price | $9/mo — 10k visitors/mo, 5 experiments | 14-day trial, then $356+/mo |
| Visual Editor | Yes | Yes |
| AI Variant Generator | Yes | No |
| Heatmaps | Planned Q3 2026 | Yes (separate product) |
| Session Recording | Not included — focused on testing | Yes (extra cost) |
| Pricing (entry) | $9/mo (Hobby) or $19/mo (Starter) | ~$356/mo (Growth plan) |
| Setup Complexity | One script tag | Requires technical onboarding |
| Contract Required | No — month-to-month | Annual contracts typical |
Pricing: PageDuel vs VWO
PageDuel
- ✅ Hobby — $9/mo, 10k visitors, 5 experiments
- ✅ Starter — $19/mo, unlimited experiments, redirect tests
- ✅ Pro — $49/mo, AI variants, API, 250k visitors
- ✅ Agency — $199/mo, unlimited sites, 25 seats, priority support
VWO
VWO Growth starts at ~$356/month (billed annually) for 10K monthly tracked users. VWO Pro and Enterprise plans cost significantly more. Heatmaps, session recordings, and personalization are separate paid add-ons.
Why Teams Switch from VWO to PageDuel
PageDuel Advantages
- ✅ 90% cheaper — $9/mo vs $356+/mo
- ✅ Simple month-to-month pricing, no annual contract
- ✅ AI variant generator creates test ideas in seconds
- ✅ No annual contract — cancel anytime
- ✅ Simple setup: one line of code, not a multi-week rollout
- ✅ Focused product: A/B testing done right, not a bloated suite
VWO Drawbacks
- ❌ Starts at $356/month — prohibitive for small businesses
- ❌ Requires annual commitment for best pricing
- ❌ Feature bloat: heatmaps, recordings, surveys bundled separately
- ❌ Complex onboarding requires dedicated CRO team
- ❌ Overkill for teams running < 10 tests/month
Get VWO-Level Testing at 90% Lower Cost
Plans from $9/mo — no annual contract. Set up your first A/B test in under 5 minutes.